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Additional Resources:

We’re on WP.org!

We’re on WP.org!

Another decade – another milestone! Our What Template File Am I Viewing? WordPress plugin has a direct mention on WP.org’s Child Themes page. It’s a little plugin that’s been around since 2012 with code by the legendary John Hawkins (and lovingly wrapped by yours truly!).

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How to A/B Test Shopify Emails

How to A/B Test Shopify Emails

Here’s how we ran an A/B test in Shopify’s “Order Confirmation” email. For our test, we displayed different email banners for different customers then tracked the revenue generated by each banner in Google Analytics.

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